 | |
| Company type | Subsidiary |
|---|---|
| Industry | Online Advertising |
| Founded | May 8, 2012 |
| Headquarters | Tucker, Georgia, U.S. |
| Products | Digital Advertising Print Directories Web Design Listing Management Video Creation Local Search Ads SEO SEM Direct Marketing Display Marketing |
| Parent | YP Holdings |
| Website | yellowpages.com |
Yellowpages.com is a United States–based web site operated by Thryv that provides listings for local businesses. In 2013, it was re-branded as YP.com or simply "YP". It currently offers a broad range of marketing tools including online presence, local search, display ads and direct marketing. It was previously a wholly owned subsidiary of AT&T.[1]
YP's consumer brands include the YP mobile app and yp.com, which are used by nearly 80 million consumers each month in the U.S. and The Real Yellow Pages directory.[2] In May 2016, YP entered into a partnership with the Better Business Bureau, displaying ratings for listings of businesses that have earned an A or A+ rating or BBB accreditation.[3]
- ^ "AT&T- News Room". Att.com. 2006-12-29. Retrieved 2012-01-31.
- ^ Marks, Gene (2015-01-28). "Do People Still Use the Yellow Pages? The Answer May Surprise You". Inc.com. Retrieved 2020-03-06.
- ^ "BBB Ratings Now Appear on YP Business Listings". smallbiztrends.com. 2016-05-03.