.nu

.nu
Introduced20 June 1997
TLD typeCountry code top-level domain
StatusActive
RegistryThe Internet Foundation in Sweden
SponsorInternet Users Society - Niue
Intended useEntities connected with Niue
Actual useUsed for a multitude of sites, few with any connection to Niue; especially popular in Sweden, Norway, Denmark, the Netherlands and Belgium as the word nu in Swedish, Danish and Dutch means "now"
Registered domains227,485 (31 March 2024)[1]
Registration restrictionsNone
StructureRegistrations permitted at second level
DocumentsTerms and conditions
Dispute policiesUDRP
DNSSECyes
Registry websiteinternetstiftelsen.se

.nu is the Internet country code top-level domain (ccTLD) assigned to the island state of Niue. It was one of the first ccTLDs to be marketed to the Internet at large as an alternative to the gTLDs .com, .net, and .org.

Playing on the phonetic similarity between nu and new in English, and the fact that nu means "now" in several northern European languages, it was promoted as a new TLD with an abundance of good domain names available. The .nu domain is now controlled by the Internet Foundation in Sweden amid opposition from the government of Niue.

Google treats .nu as a generic top-level domain (gTLD) because "users and website owners frequently see [the domain] as being more generic than country-targeted."[2]

  1. ^ "Growth .nu". Internetstiftelsen. Retrieved 2024-03-31.
  2. ^ "Managing multi-regional and multilingual sites". Archived from the original on 5 October 2019. Retrieved 5 Oct 2019.