| 1997 Jacksonville Jaguars season | |
|---|---|
| Head coach | Tom Coughlin |
| Home field | Alltel Stadium |
| Results | |
| Record | 11–5 |
| Division place | 2nd AFC Central |
| Playoff finish | Lost Wild Card Playoffs (at Broncos) 17–42 |
| Pro Bowlers | T Tony Boselli QB Mark Brunell WR Jimmy Smith P Bryan Barker K Mike Hollis |
| Uniform | |
 | |
The 1997 Jacksonville Jaguars season was the franchise's 3rd season in the National Football League and the 3rd under head coach Tom Coughlin. The team looked to reach the AFC Championship for the second straight year following a surprising run in 1996. The Jaguars improved upon their previous 9-7 record and won 11 games. They made the playoffs as a wild card team, playing the Denver Broncos on the road for the second straight year. This time they lost to the Broncos 42–17, bringing the Jaguars’ season to an end.
The team also made a couple of changes to the uniforms. They changed the numbers to new font style numbers and added black side panels to the uniforms. During the offseason, the team had changed the font style numbers on the jerseys to a skinnier style with a black drop shadow in the back of the numbers. During the team's 1997 preseason games there were several complaints that the announcers and the viewers had a hard time recognizing the numbers on the players, so the team decided to make the jersey numbers wider and removed the drop shadow numbers by the beginning of the regular season.