New Jersey was won by Democratic nominee Barack Obama with a 15.53% margin of victory. Prior to the election, all 17 news organizations considered this a state Obama would win, or otherwise considered as a safe blue state. No fundraising money was spent by either campaign, as the state has trended towards the Democratic Party in recent years. A highly affluent and predominantly urban state with an ethnically diverse population, New Jersey has become a reliably blue state, and this was evident again when Democrat Barack Obama comfortably won the state's 15 electoral votes with 57.14% of the vote.
New Jersey weighed in for this election as 8.3% more Democratic than the national average.