2012 Kids' Choice Awards

2012 Kids' Choice Awards
DateMarch 31, 2012 (2012-03-31)
LocationUSC Galen Center, University Park, Los Angeles
Hosted byWill Smith
Television/radio coverage
NetworkNickelodeon
Runtime90 minutes (8-9:30 p.m. ET/PT)
Viewership6.16 million[1]
Produced byPaul Flattery
Directed byJoe DeMaio
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The Orange Carpet and pre-show stage under construction at the corner of Figueroa Street and Jefferson Boulevard, in Los Angeles

The 25th Annual Nickelodeon Kids' Choice Awards was held on March 31, 2012, at 8 p.m. ET in Los Angeles, California, in the United States, where the winners received an orange-colored blimp trophy. Big Help Award winner Taylor Swift received a special silver-colored blimp from First Lady Michelle Obama. The complete list of nominees for the 2012 Kids' Choice Awards was released on January 11, 2012, leading up to the release of Men in Black 3 on May 25, 2012.[2] The event was hosted by MIB 3 star Will Smith, who with ten KCA blimps has won the most awards in previous telecasts. A record-breaking 223 million votes for favorites in 20 categories were cast during this year's voting period, up 11% over last year's votes.

The show was viewed by 6.16 million, leading all cable programs for the week ending April 1, 2012.[1]

  1. ^ a b Bibel, Sara (April 3, 2012). "Cable Top 25: 'Kids Choice, 'WWE RAW,' 'How To Rock' Top Cable Viewership For Week Ending April 1, 2012". TV by the Numbers. Archived from the original on April 7, 2012. Retrieved April 3, 2012.
  2. ^ Boedeker, Hal (11 January 2012). "Will Smith honored to host 'slimiest' Kids' Choice Awards". Orlando Sentinel. Retrieved 11 January 2012.[permanent dead link]