The 24-hour news cycle (or 24/7 news cycle) is the 24-hour investigation and reporting of news, concomitant with fast-paced lifestyles. The vast news resources available in recent decades have increased competition for audience and advertiser attention, prompting media providers to deliver the latest news in the most compelling manner in order to remain ahead of competitors. Television, radio, print, online and mobile app news media all have many suppliers that want to be relevant to their audiences and deliver news first.
A complete news cycle consists of the media reporting on some event, followed by the media reporting on public and other reactions to the earlier reports. The advent of 24-hour cable and satellite television news channels and, in more recent times, of news sources on the World Wide Web (including blogs), considerably shortened this process.