AMC Matador | |
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Overview | |
Manufacturer | American Motors Corporation |
Also called | |
Production | 1970–1978 |
Assembly |
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Designer | Dick Teague |
Body and chassis | |
Class | |
Layout | FR layout |
Related | AMC Ambassador |
Chronology | |
Predecessor |
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The AMC Matador is a series of American automobiles that were manufactured and marketed by American Motors Corporation (AMC) across two generations, from 1971 through 1973 (mid-size) and 1974 until 1978 (full-size), in two-door hardtop (first generation) and coupe (second generation) versions, as well as in four-door sedan and station wagon body styles.
The first generation Matador was focused on the "family" market segment. It was also offered in performance versions, as highlighted in the NASCAR racing series with factory support from 1972 through 1975. With its second generation, the Matador became AMC's largest-size automobile after the Ambassador, which shared the same platform, was discontinued after the 1974 model year.
Premium trim levels of the second generation Matador coupe were marketed as the Barcelona and Oleg Cassini (after the noted fashion designer), positioning the coupe in the personal luxury segment.
The Matador sedan was popular as a police car in the United States, and several television series during the 1970s featured Matadors in prominent roles.
Abroad, Matadors were also marketed under the Rambler marque and were assembled under license in Costa Rica, Mexico, and Australia. Matadors were also sold in other overseas markets, including exports of right-hand drive versions to the United Kingdom.