| Ad Genius Lee Tae-baek | |
|---|---|
 Promotional poster for Ad Genius Lee Tae-baek | |
| Also known as | Advertising Genius Lee Tae-baek |
| Hangul | 광고천재 이태백 |
| Hanja | 廣告天才 李太白 |
| Revised Romanization | Gwanggocheonjae Itaebaek |
| McCune–Reischauer | Kwanggoch'ŏnjae It'aebaek |
| Genre | Workplace drama Romance |
| Written by | Seol Joon-seok Lee Jae-ha Lee Yoon-jong |
| Directed by | Park Ki-ho Lee So-yeon |
| Starring | Jin Goo Park Ha-sun Jo Hyun-jae Han Chae-young |
| Composers | Oh Joon-seong Lee Im-woo |
| Country of origin | South Korea |
| Original language | Korean |
| No. of episodes | 16 |
| Production | |
| Executive producers | Lee Jae-young Yoo Geon-shik |
| Producer | Kim Jin-woo |
| Production location | Korea |
| Cinematography | Uhm Joon-seong Lee Young-seob |
| Editor | Han Ok-geum |
| Running time | 60 minutes Mondays and Tuesdays at 21:55 (KST) |
| Production companies | Raemongraein Co., Ltd. |
| Original release | |
| Network | KBS2 |
| Release | February 4 – March 26, 2013 |
| Infobox instructions (only shown in preview) | |
Ad Genius Lee Tae-baek (Korean: 광고천재 이태백; Hanja: 廣告天才 李太白; RR: Gwanggocheonjae Itaebaek; MR: Kwanggoch'ŏnjae It'aebaek) is a 2013 South Korean television series starring Jin Goo, Park Ha-sun, Jo Hyun-jae and Han Chae-young. Set in the cutthroat field of advertising where creativity and competition coexist, the drama is the success story of underdog Lee Tae-baek who fights his way to becoming the best ad man in the business. It aired on KBS2 from February 4 to March 26, 2013, on Mondays and Tuesdays at 21:55 (KST) for 16 episodes.[1][2][3][4][5]
The protagonist is loosely based on internationally-renowned advertising designer and social activist Jeseok Yi (a.k.a. Jeski), who wrote the 2010 book Ad Genius Lee Je-seok.[6][7][8][9][10]
The drama reunites Han Chae-young and Jo Hyun-jae who previously worked together in the 2005 TV series Only You.[11]
- ^ Ho, Stewart (17 January 2013). "'Advertisement Genius Lee Tae Baek' Actors Shoot Drama Poster". enewsWorld. CJ E&M. Archived from the original on 16 February 2013. Retrieved 2013-01-30.
- ^ "'Ad Genius Lee Tae Baek' reveals posters of main cast". Korea Star Daily via Yahoo!. 17 January 2013. Archived from the original on 17 February 2013. Retrieved 2013-01-30.
- ^ Jun, Ji-young (21 January 2013). "Poster Photo Shoot, Behind the Scene". KBS Global. Archived from the original on 2014-08-08. Retrieved 2013-02-03.
- ^ Ho, Stewart (29 January 2013). "'Advertisement Genius, Lee Tae Baek' Reveals Posters". enewsWorld. CJ E&M. Retrieved 2013-01-30.
- ^ Jun, Ji-young (31 January 2013). "Drama's Stylish Posters Revealed". KBS Global. Archived from the original on 2016-03-04. Retrieved 2013-02-03.
- ^ "Home". jeski.org.
- ^ Kenedi, Aaron (30 March 2011). "2011 NVA Winner: Jeseok Yi". Imprint. Archived from the original on 13 August 2011. Retrieved 2013-01-30.
- ^ "Social Graphics: The Art of Jeski (Jeseok Yi)". The Korea Society. Archived from the original on 2012-11-24. Retrieved 2013-01-30.
- ^ "Social Graphics: The Art of Jeski". SVA Close Up. 14 September 2011. Archived from the original on 25 March 2015. Retrieved 2013-01-30.
- ^ Sung, So-young (21 February 2012). "Ad man makes social advocacy his life's work". Korea JoongAng Daily. Archived from the original on 2013-02-16. Retrieved 2013-01-30.
{{cite web}}: CS1 maint: unfit URL (link) - ^ "Jo Hyun Jae reunites with Only You Co-star Han Chae Young as the Second Leads in Advertising Genius Lee Tae Baek". A Koala's Playground. January 13, 2014. Retrieved September 4, 2016.