Product type | Sportswear Apparel Sports Equipment |
---|---|
Owner | Admiral Sportswear Ltd.[1] |
Country | England |
Markets | Worldwide |
Previous owners | Cook and Hurst (1914) |
Tagline | "Worn by Champions" |
Website | admiralsports |
Company | |
Founded | 1914 by Cook & Hurst Ltd.[2] |
Headquarters | Altrincham, Manchester |
Admiral is an English sportswear brand, with a manufacturing emphasis on clothing for association football. Founded in 1914 in Leicester, Admiral is one of the oldest sports brands in the UK and was originally an undergarment brand but switched to the manufacture of apparel for sports that have included cricket, cycling and athletics, as well as football. The Admiral logo was formally registered with the trademark office on 6 September 1922. The company reached the peak of its success in the 1970s, 1980s and early 1990s through a series of football team sponsorships.
Some of the teams most notably sponsored by Admiral were the England national team, Leeds United, Manchester United, Wolverhampton Wanderers, Kerala Blasters and some teams of the now-defunct NASL.[3]
The Admiral brand was brought back to life by a Manchester firm established by a local entrepreneur,[4] "Admiral Sportswear Ltd.", which in 2011 acquired rights to manufacture and market footwear, clothing and accessories.[1]
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