Adore Me

Adore Me
Company typeSubsidiary
Founded2012; 12 years ago (2012)
FounderMorgan Hermand-Waiche
HeadquartersNew York, New York
ProductsUnderwear, Lingerie, Swimwear
ParentVictoria's Secret
Websiteadoreme.com

Adore Me is a direct-to-consumer women's intimate apparel brand based in New York City.[1] The company was started by Morgan Hermand-Waiche in 2010 while he was an MBA student at Harvard Business School[2] and is a Certified B Corporation.[3]

  1. ^ "Adore Me, Inc.: Private Company Information - Bloomberg". www.bloomberg.com. Retrieved 2019-06-10.
  2. ^ Max, Sarah (2015-02-11). "For Valentine's Day, Adore Me Takes On Victoria's Secret and Other Bigger Lingerie Rivals". The New York Times. ISSN 0362-4331. Retrieved 2018-12-05.
  3. ^ "B Adore Me - Certified B Corp". 2022-09-06.