Alexander Waddington Oakes | |
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Born | Alexander Waddington Oakes 1968 (age 55–56) |
Nationality | British |
Education | Eton |
Occupation | Businessman |
Known for | Cambridge Analytica scandal |
Title | Co-founder and executive of SCL Group |
Parent | Major John Waddington Oakes |
Relatives | Nigel John Oakes |
Alexander Waddington Oakes (born November 1968) is a British businessman, and the co-founder and an executive of Behavioural Dynamics Institute and SCL Group (formerly Strategic Communication Laboratories), the parent company of Cambridge Analytica and her sister AggregateIQ; the companies became known to a wider audience as a result of the Facebook–Cambridge Analytica data scandal involving the misuse of data. From the early 1990s, Oakes' companies, operating under succession of names, were involved in influencing elections in developing countries, and with the onset of the War on Terror they were also contracted by the British military.