| "All in the Mind" | ||||
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| Single by Verve | ||||
| B-side |
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| Released | 9 March 1992 | |||
| Studio | Impact, Canterbury, Kent, England | |||
| Length | 4:16 | |||
| Label | Hut | |||
| Songwriter(s) | ||||
| Producer(s) | Paul Schroeder | |||
| Verve singles chronology | ||||
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"All in the Mind" is a song by the English rock band Verve. It was released as the band's debut single on 9 March 1992. They had formed while at college in Wigan, making their live debut in August 1990. With the addition of manager Dave Halliwell, the members went on the dole to make the band workable. A demo tape was made and heard by Virgin Records staff member Miles Leonard, who organised a show for them in London in July 1991. Dave Boyd, who also worked at the label, signed them to Hut Records in September 1991.
Verve recorded "All in the Mind", alongside its B-sides "One Way to Go" and "Man Called Sun", at Impact Studios, a converted barn in Canterbury, Kent. Engineer Paul Schroeder, known for his work with the Stone Roses, served as producer, while Steve Elswood acted as engineer. The members were tripping on acid the entire time, which frontman Richard Ashcroft saw as a poor decision in hindsight. "All in the Mind" was compared to the sound of Happy Mondays, while taking influence from Echo & the Bunnymen.
"All in the Mind" was met with generally favourable reviews, while some critics also praised the B-sides. It topped the Independent Singles Charts in the UK. The artwork was shot in Mesnes Park in Wigan and conceptualised by designer Brian Cannon. Before the single was issued, Verve supported the Smashing Pumpkins on their UK tour; after its release, Verve supported Ride. Around this time, they earned the front page of Melody Maker, and through comments in NME, Ashcroft earned the moniker of "Mad Richard". Further shows with Ride and Spiritualized followed.