Amati Cars

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Amati

Company type	Division
Industry	Automotive
Founded	1988
Defunct	1992
Headquarters	Irvine, California
Key people	Dick Colliver (President)
Products	Luxury vehicles
Parent	Mazda

Amati was a proposed luxury brand announced by Mazda in August 1991^[1] as part of Mazda's expansion plan with the launch of the Autozam, Eunos, and ɛ̃fini marques in hopes of becoming Japan's 3rd largest automaker. It was scheduled to launch in 1994 as a competitor to fellow Japanese luxury car marques Acura, Infiniti and Lexus as well as American and European luxury vehicles. However, when the Japanese economy collapsed in early 1992 Mazda faced a liquidity shortage and was unable to complete development of the brand. Mazda announced the cancellation of the Amati brand in October 1992^[2] and the completed vehicles were sold under Mazda's existing brand names.