Amway North America

Amway North America
Company typePrivate
IndustryMulti-level marketing
Founded1959; 65 years ago (1959)
HeadquartersAda, Michigan, U.S.
Area served
Worldwide
Key people
Jay Van Andel
Doug DeVos
Jim Payne
Bill and Peggy Britt
Ron and Georgia Lee Puryear
Brad and Julie Duncan
ParentAlticor
Websiteamway.com/en

Amway North America (formerly known as Quixtar North America) is an American worldwide multi-level marketing (MLM) company, founded 1959 in Ada, Michigan, United States. It is privately owned by the families of Richard DeVos and Jay Van Andel through Alticor which is the holding company for businesses including Amway, Amway Global, Fulton Innovation, Amway Hotel Corporation, Hatteras Yachts, and manufacturing and logistics company Access Business Group.[1] After the launch of Amway Global (originally operating under the name Quixtar), it replaced the Amway business in the United States, Canada and the Caribbean, with the Amway business continuing to operate in other countries around the world. On May 1, 2009, Quixtar made the name change to Amway Global and fused the various different entities of the parent company.[2][needs update]

Amway Global is a member of the Direct Selling Association[3] and the Better Business Bureau.[4]

  1. ^ Alticor.com
  2. ^ "Amway brand name coming back". June 15, 2007. Archived from the original on January 12, 2008.
  3. ^ DSA entry
  4. ^ BBB entry