Andrex

Andrex
Product typeToilet paper
OwnerKimberly-Clark
CountryUnited Kingdom
Introduced1942; 82 years ago (1942)
MarketsUnited Kingdom, Hong Kong
Previous ownersSt Andrew Mills
Bowater-Scott
Registered as a trademark inEU[1]
Websitewww.andrex.co.uk
The Andrex Puppy, seen here in a British advertisement from 1994.

Andrex is a British brand of toilet roll. It is owned by the American company Kimberly-Clark.[2] The "Andrex Puppy", a Labrador Retriever puppy that appears on the company's television advertisements, is synonymous with the brand.

The brand Andrex is also used by Kimberly-Clark in the Hong Kong market, with products from their Taiwanese factories (though wet wipes are imported from South Korea),[3][4] along with the brands Scott, Kleenex and Scotties.

Its sister brand in the U.S. and Australia is Kleenex Cottonelle. In Austria it is called "Hakle," and in Germany simply Cottonelle.[5] In The Netherlands, Andrex is known as Page.[6] In Belgium, Italy, Spain and Portugal it is branded as Scottex.[7] In South Africa, it is branded as Baby Soft.[8]

In Australia, the puppy is known as the "Kleenex Puppy" and Kleenex is a partner and supporter of Guide Dogs Australia.

  1. ^ "ANDREX". European Union Intellectual Property Office (EUIPO). 000458000.
  2. ^ "About Us". Andrex.co.uk. Retrieved 23 February 2014.
  3. ^ "Andrex HK". Facebook.
  4. ^ "Andrex HK". Facebook.
  5. ^ "Cottonelle Homepage". www.cottonelle.de. Retrieved 10 June 2017.
  6. ^ "Kimberly-Clark Combines Brands to Create Kleenex Cottonelle Bathroom Tissue". The Free Library. Archived from the original on 9 May 2020. Retrieved 23 February 2014.
  7. ^ "scottex". Retrieved 18 March 2016.
  8. ^ "Baby Soft". Retrieved 22 March 2020.