Artistes 414 Fund Raising Campaign (Chinese: 演藝界情系玉樹關愛行動) was a major fund raising campaign held at the Hong Kong Coliseum in Hung Hom, Kowloon, Hong Kong for the victims of the 2010 Yushu earthquake. The concert began at 6pm of 26 April 2010 lasting until 11pm.[1][2] The 414 stood for 14 April, on the day of the earthquake. The theme song is lyrics rewriting of 憑著愛 sung by Su Rui (another rewriting is 再回首 sung by 姜育恆).