 | |
| Industry | Manufacturing and engineering |
|---|---|
| Founded | 1938 |
| Defunct | 1966 |
| Fate | Taken over |
| Successor | Norton-Villiers |
| Products | Motorcycles |
Associated Motor Cycles (AMC) was a British motorcycle manufacturer founded by the Collier brothers as a parent company for the Matchless and AJS motorcycle companies. It later absorbed Francis-Barnett, James, and Norton before incorporation into Norton-Villiers. Henry Herbert Collier founded Matchless as a cycle company in 1878. His sons Henry (Harry) and Charles (Charlie) joined him and the name was changed to H. Collier & Sons.
