Astro Studios

Astro Studios
Company typePrivate
IndustryIndustrial Design
Graphic Design
Interaction Design
Founded1994
Headquarters
San Francisco, California
,
United States
Key people
Brett Lovelady, Founder / CEO
Kyle Swen, EVP Design / Partner
Jim Goodell, COO / Partner
Number of employees
30 (2011)
Websitewww.astrostudios.com/

Astro Studios is an American design firm in San Francisco, California.

The company designed the original Compaq IPAQ Pocket PC, Alienware Computers and Microsoft's Xbox 360 and Xbox 360 accessories. In 1999, Astro Studios received two Design of the Decade Awards by BusinessWeek[1] / Industrial Designers Society of America (IDSA), one for the Kensington Computer Products Group Smart Sockets and the other for Nike Inc's first electronic products, and the original Triax SportsWatch series.[2] Other designs include the Boxee Box,[3] Zune HD,[4]

A spin-off organization, Astro Gaming manufactures gaming headsets.[5][6] In 2008, the Astro Gaming A40 Audio System became the official licensed headset of Major League Gaming.[7][6]

Astro Studios has received several awards including Red Dot,[8] the American Institute of Graphic Arts (AIGA) 365 Awards.[9]

  1. ^ "Business Wire Astro Studios: Design of the Decade Award 1999, 2008". Findarticles.com. Retrieved February 15, 2012.
  2. ^ "Nike Triax". Idsacatalyst.org. Archived from the original on June 23, 2012. Retrieved February 21, 2012.
  3. ^ Pavlus, John. "Boxee Designers Explain Out-of-the-Box Thinking". FastCoDesign.com. Retrieved November 29, 2011.
  4. ^ "Good Design 2010 Zune HD". Chi-athenaeum.org. Archived from the original on December 24, 2011. Retrieved February 20, 2012.
  5. ^ "Astro Gaming Company Page". Archived from the original on June 15, 2012. Retrieved June 19, 2012.
  6. ^ a b Reiss, Jordan. "Interview with Jordan Reiss, the Co-Founder and VP of Astro Gaming". Archived from the original on June 7, 2012. Retrieved June 19, 2012.
  7. ^ "A40 Audio System". Retrieved June 19, 2012.
  8. ^ "Red Dot Awards 2011". En.red-dot.org. Archived from the original on February 10, 2012. Retrieved February 15, 2012.
  9. ^ "AIGA Design Archives Astro". Designarchives.aiga.org. Retrieved January 25, 2012.