Atmano mokshartham jagat hitaya cha (Sanskrit: आत्मनो मोक्षार्थं जगद्धिताय च, ātmano mokṣārthaṃ jagaddhitāya ca, translation: for the salvation of our individual self and for the well-being of all on earth) is a sloka of the Rig Veda.[1] Vivekananda would often use it, and it became the motto of the Ramakrishna Mission that he founded in 1897 and the related Ramakrishna Math.[2][1][3]
The motto suggests twofold aim of human life— one is to seek salvation for one's soul and the other is to address the issue of welfare of the world.[1]