Autotrader.co.za is an online automotive classifieds advertising website, which is part of Auto Trader South Africa. The company publishes an automotive classifieds magazine Auto Trader as well. Auto Trader South Africa was previously a subsidiary of the Auto Trader Group.[1][2] In 2013, the Auto Trader Group sold their South African business, Auto Trader South Africa, which then became a wholly South African-owned business.[3][4] The autotrader.co.za website is South Africa’s largest automotive marketplace website for buyers and sellers of both new and used cars and other types of vehicles.[5][6][7][8][9][10][11] According to SimilarWeb, autotrader.co.za is South Africa's largest website in their Autos and Vehicles category.[12]