Beautycounter

Beautycounter
IndustrySkin care, cosmetics[1]
Founded2013
FounderGregg Renfrew
DefunctApril 27, 2024 (2024-04-27)
HeadquartersSanta Monica, California
Websitebeautycounter.com

Beautycounter was an American direct to consumer and multi-level marketing[2][3] company that sold skin care and cosmetic products.[1] As of 2018, the company had 150 products with over 65,000 independent consultants, and with national retailers.[4] In April 2021, Beautycounter was acquired by The Carlyle Group in a deal that valued the company at $1 billion. In March 2024, Carlyle wrote off its investment in the company and the company went into administration in April 2024.

  1. ^ a b Cite error: The named reference CNBC1 was invoked but never defined (see the help page).
  2. ^ Holman, Jordyn; Farrell, Maureen (July 10, 2024). "How a Distinctive Beauty Brand Fell Apart, Sinking Almost $700 Million With It". The New York Times. Retrieved July 10, 2024.
  3. ^ Mandell, Janna (February 15, 2022). "Shaky science led to a rush of 'paraben-free' beauty products. But they might not be safer". The Washington Post. Retrieved July 10, 2024.
  4. ^ Cite error: The named reference crackdown was invoked but never defined (see the help page).