Bell Sports

Bell Sports
Formerly
  • Bell Auto Parts
  • Bell Helmet Company
  • Bell-Riddell
Company typeSubsidiary
Private (1923–80)
Founded1923; 101 years ago (1923)
FateMerged to Riddell in 1980 to form "Bell-Riddell", then other mergers
Headquarters
United States
Key people
Roy Richter
ProductsBicycle and motorcycle helmets
ParentVista Outdoor
DivisionsMotorcycle
Bike
Websitebellhelmets.com

Bell Sports is an American bicycle and motorcycle helmet manufacturer. The company is a subsidiary of Vista Outdoor. BRG Sports, owner of Riddell football helmets, sold some of its brands (including Bell, Giro, C-Preme, and Blackburn) to Vista in 2016.[1]

  1. ^ Vista Outdoor Announces Agreement to Purchase Bell, Giro, C-Preme and Blackburn Brands from BRG Sports, Inc. (press release), PR Newswire, February 25, 2016