The Bernie Naylor Medal is an Australian rules football award which is given to the leading goalkicker at the end of each home and away season in the West Australian Football League. It is named after South Fremantle full-forward Bernie Naylor. Before the Bernie Naylor Medal was first awarded in 1996,[1] there was no physical award given to the competition's leading goalkicker, although there had been proposals for such a trophy to be instituted.[2]