Betterware

Betterware Global Limited
Betterware
Company typePrivate limited company
IndustryMulti-level marketing
Founded1928 in East London
Headquarters,
Key people
Group Chief Executive - Rob Jones
ProductsHousewares
OwnerBetterware Global Limited
Number of employees
2000 distributors
Websitewww.betterware.co.uk

Betterware was a United Kingdom-based multi-level marketing company that sells household products. The company was founded in 1928 and passed through several owners.[1] The current owners of the Betterware trademarks are Betterware Global Ltd who purchased the trademarks after Betterware's owner Stanley House Distribution went into liquidation in 2018.[2] Betterware's subsequent owner, Betterware Global Limited, went into liquidation in April 2023.

Betterware de México was founded in 1995 and has not been affiliated with Betterware in the UK or Betterware Global since 2001. It became a public company on March 12, 2020 (NASDAQ: BWMX), becoming the first Mexican company to list directly on the NASDAQ. It currently operates in Mexico and Guatemala.[3]

  1. ^ Narwan, Gupreet. "Betterware joins growing catalogue of retail failures". The Times. ISSN 0140-0460. Retrieved 16 May 2022.
  2. ^ "Betterware goes into administration soon after Kleeneze". Company Rescue. Retrieved 16 May 2022.
  3. ^ "¿Quiénes somos? Conoce acerca de Betterware México". www.betterware.com.mx. Retrieved 15 March 2023.