Big Mac (computer)

Big Mac
Final design for the Big Mac
Also known asBigMac, Super Mac
DeveloperApple Computer, Inc.
Product familyCompact Macintosh
TypeAll-in-one
Operating systemUNIX[1]
CPUMotorola 68020 @ 16 MHz[2]
Storage10 MB HDD[2]
Display15 in (38 cm)[1]
PredecessorApple Lisa
SuccessorMacintosh Plus[3]
Macintosh II
Baby Mac
Final design for the Baby Mac
Also known asBabyMac, Macintosh
DeveloperApple Computer, Inc.
Product familyCompact Macintosh
TypeAll-in-one
Release dateIntended for 1986; ultimately cancelled[4]
Display11.25 in (28.6 cm)[Note 1]
PredecessorMacintosh 128K
Macintosh 512K
SuccessorMacintosh 512Ke
Macintosh SE

Big Mac (also written BigMac and labeled Super Mac on prototypes) is a cancelled workstation designed by Hartmut Esslinger for Apple Computer using the Snow White design language. Its consumer equivalent was Baby Mac (also written BabyMac and simply labeled Macintosh on prototypes).[5][6] Development on Big Mac and Baby Mac began in 1984 and stopped after Steve Jobs left the company due to a clash of ideologies with John Sculley.[4][7] Without the knowledge of Jobs, a project codenamed "Milwaukee" was in development concurrently with the Big Mac and ultimately succeeded it to become the Macintosh II, causing designer Rich Page to leave Apple for NeXT.[1][2] Esslinger described Baby Mac as his "best design never to be produced",[8] while Jean-Louis Gassée considered it to be a toy.[5]: 152 

  1. ^ a b c "Le prototype « Big Mac » d'Apple" [Apple's "Big Mac" prototype]. L'Aventure Apple (in French). Archived from the original on 4 March 2024.
  2. ^ a b c Ramsey, David. "Evolution Of A Classic". Folklore.org. Archived from the original on 13 April 2024. Retrieved 29 July 2024.
  3. ^ Webster, Bruce (December 1985). "Microcomputer Color Graphics-Observations". BYTE. Vol. 10, no. 13. pp. 405–418. Retrieved 28 October 2013.
  4. ^ a b Esslinger, Hartmut (5 May 2017). "Apple Baby Mac". Behance.
  5. ^ a b Esslinger, Hartmut (7 January 2014). Keep It Simple: The Early Design Years of Apple. Arnoldsche Art Publishers. pp. 244–257. ISBN 9783897904071.
  6. ^ "Hartmut esslinger's early apple computer and tablet designs". Designboom. 18 December 2012. Archived from the original on 30 December 2012.
  7. ^ MacManus, Christopher (16 February 2013). "Apple's sexy concepts from the 1980s (Pictures)". CNET. Archived from the original on 29 September 2014.
  8. ^ Cite error: The named reference :0 was invoked but never defined (see the help page).


Cite error: There are <ref group=Note> tags on this page, but the references will not show without a {{reflist|group=Note}} template (see the help page).