Bite Back is a Malaysian-registered website and magazine that promotes the cause of the animal liberation movement, and specifically the Animal Liberation Front (ALF).[2] According to The Sunday Times, the name is inspired by an arson campaign targeting the American fur industry throughout the 1990s.[3]
Its founder and editor, Nicolas Atwood, has said that Bite Back's mission is to "support animal rights prisoners of conscience and report on current events in the struggle."[4]