BlueKai

Oracle BlueKai Data Management Platform
FormerlyBlueKai
IndustryData Management Platform
Founded2008; 16 years ago (2008) in Cupertino, California
Founder
  • Omar Tawakol
  • Alexander Hooshmand
  • Grant Ries
HeadquartersAustin, Texas, United States
OwnerOracle Corporation

Oracle BlueKai Data Management Platform, formerly known as BlueKai, is a cloud-based data management platform which is a part of Oracle Marketing that enables the personalization of online, offline, and mobile marketing campaigns.