Blyk

Blyk
Company typePrivate
IndustryTelecommunications
FoundedHelsinki, Finland
HeadquartersHelsinki, Finland
Area served
UK, the Netherlands
Key people
Pekka Ala-Pietilä, Antti Öhrling

Blyk /ˈblɪk/ was an ad-supported mobile phone network that offered text messages and customer-to-customer calls, with a capped amount of usage being free of charge. It targeted young people and had offices in Finland, the Netherlands, the United Kingdom and in India.

It was the first mobile network funded by advertising[citation needed], and was targeted at 16 to 24-year-olds. Users signing up to the network received advertising messages on their mobiles, and in return were given a monthly allowance of free top-up. Blyk was first launched in the United Kingdom, and closed operations there in 2009, becoming instead a partner to other established network operators.[1]

  1. ^ Nicole Kobie (2009-07-28). "Blyk killed off in the UK". ITPro. Retrieved 2024-05-10.