The Cadbury Bournvita Quiz Contest is an Indian quiz contest that began on 12 April 1972. Sponsored by Cadbury India, it is one of India's most famous quiz contests. Originally held live in cities across the country, it later became a radio show and then, in June 1992, a television show on Zee TV. Later, the show was shifted to another television channel, Sony Entertainment Television. After a hiatus, it moved in a truncated version to Pogo, before landing its last TV outing in the channel Colors. In 2015, BQC completed its first YouTube-only season with Centre Point Nagpur as All India Champions. It then moved to its app called BQC where the viewers can play along.