Brewers of Europe

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The Brewers of Europe is a Brussels-based organisation representing national brewers' associations to the European Union. It was founded in 1958 as the "Communauté du travail des Brasseurs du Marché Commun – C.B.M.C." (Working Committee of Common Market Brewers) before becoming "Brewers of Europe" in 2001.^[1] The organisation represents the interests of more than 10,000 breweries in 29 European countries, employing more than 200,000 people and producing around 40 billion litres of beer per year.^[2] It aims to promote and protect the European brewing industry, working with policy makers and stakeholders to create a favourable regulatory environment for European brewers. The Brewers of Europe is also committed to promoting responsible beer consumption and environmental sustainability in the brewing industry. They have developed initiatives such as “BeerWisdom” which aims to encourage responsible beer consumption, “Proud to be clear” which calls the brewers to be transparent on labelling ingredients^[3] and the "Brewers Forum" which brings together European brewers to discuss key industry issues such as environmental sustainability, innovation and consumer trends.^[4] The Brewers of Europe is led by a president elected by the members of the organization for a three-year term. The current president is Lasse Aho. The organization is also supported by a Secretary General based in Brussels, which provides advice and support to the organization’s members.