Brian Maxwell

Brian Maxwell
Born(1953-03-14)March 14, 1953
London, England, United Kingdom
DiedMarch 19, 2004(2004-03-19) (aged 51)
Alma materUniversity of California, Berkeley (BA)
Occupation(s)athlete, coach, businessman
SpouseJennifer Maxwell

Brian Leigh Maxwell (March 14, 1953 – March 19, 2004) was a British born Canadian track and field athlete, track coach, entrepreneur, and philanthropist. He founded PowerBar, a maker of energy and nutritional products for athletes. Maxwell initially never intended to become a marathon runner, but lacked the speed necessary to be competitive at shorter distances. Despite being told as a teenager of his congenital heart condition, he persevered, and by 1977, he was ranked third among all marathoners by Track and Field News. At age 51, he died of a heart attack at a local post office.[1]

  1. ^ PowerBar founder collapses, dies at 51, San Francisco Gate, Stacy Finz, March 20, 2004. Retrieved March 1, 2017.