Build-A-Bear Workshop

For the video game, see Build-A-Bear Workshop (video game).

Build-A-Bear Workshop, Inc.
Company typePublic
NYSE: BBW
Russell Microcap Index
IndustryRetail
FoundedOctober 26, 1997; 26 years ago (1997-10-26)
St. Louis, Missouri, U.S.
FounderMaxine Clark
HeadquartersSt. Louis, Missouri, U.S.
Area served
Australia
Bahrain
Canada
Hong Kong
Ireland
Kuwait
Mexico
New Zealand
South Africa
United Arab Emirates
United Kingdom
United States
Key people
Sharon Price John (president & CEO)
ProductsStuffed toys
Brands
  • Build-A-Dino[1]
  • Beary Fairy Friends
  • Honey Girls
  • Kabu
  • Promise Pets[2]
RevenueDecrease US$358 million (2017)[3]
Number of employees
~5,643 (2011)
DivisionsBuild-A-Bear label (JV)
SubsidiariesBuild-A-Bear Entertainment, LLC
Websitebuildabear.com

Build-A-Bear Workshop, Inc. is an American retailer headquartered in St. Louis, Missouri that sells teddy bears, stuffed animals, and characters. During store visits, customers go through an interactive process where the stuffed animal of their choice is assembled and tailored to their own preferences including varying scents, sounds, looks, and outfits.[4] Build-A-Bear Workshop is the largest chain that operates in this style. The company's slogan was "Where Best Friends Are Made" from 1997–2013 when it was changed to "The Most Fun You'll Ever Make."[5] As of April 2019, the company's president/CEO is Sharon Price John.[6][relevant?]

  1. ^ Smith, Joyce (August 13, 2017). "T-Rex Cafe closes, and other updates from the Legends Outlets in KCK". Kansas City Star. Retrieved April 6, 2020.
  2. ^ Cite error: The named reference ksn was invoked but never defined (see the help page).
  3. ^ "Income Statement for Build-A-Bear Workshop Inc (BBW) from Morningstar.com". Morningstar. Archived from the original on July 13, 2018. Retrieved July 13, 2018.
  4. ^ Trew, James (September 28, 2012). "Build-a-bear's new store concept wants you to choose, love, stuff and fluff with high-tech". engadget.com. Retrieved April 1, 2020.
  5. ^ Build-A-Bear Workshop Inc. History. Retrieved October 26, 2017 – via fundinguniverse.com. {{cite book}}: |work= ignored (help)
  6. ^ Nicklaus, David (April 22, 2019). "Build-A-Bear CEO gets no bonus, but stock boosts her pay to $2.15 million". stltoday.com. Retrieved August 29, 2019.