Business relationship management

Business Relationship Management (BRM) is viewed as a philosophy, capability, discipline, and role to evolve culture, build partnerships, drive value, and satisfy purpose.[1]

BRM is distinct from enterprise relationship management and customer relationship management although it is related. It is of larger scope than a liaison who aligns business interests with IT deliverables.[2]

  1. ^ "About Business Relationship Management". BRM Institute.
  2. ^ "Business Relationship Manager". Archived from the original on 2010-03-17. Retrieved 2009-11-04.