This article needs additional citations for verification. (April 2011) |
California Jam | |
---|---|
Genre | Hard rock, progressive rock, heavy metal |
Dates | April 6, 1974 |
Location(s) | Ontario, California, USA |
Founders | ABC Entertainment, Sandy Feldman and Leonard Stogel |
Attendance | 250,000 (tickets sold) |
California Jam (also known as Cal Jam) was a rock music festival co-headlined by Deep Purple and Emerson, Lake & Palmer, held at the Ontario Motor Speedway in Ontario, California, on April 6, 1974. It was produced by ABC Entertainment,[1] Sandy Feldman and Leonard Stogel.[2] Pacific Presentations, a Los Angeles–based concert company headed by Sepp Donahower and Gary Perkins, coordinated the event, booked all the musical talent and ran the advertising campaign. Don Branker[3] worked for Leonard Stogel and was responsible for concert site facilitation, toilets, fencing and medical. The California Jam attracted 250,000 paying music fans.[1] The festival set what were then records for the loudest amplification system ever installed, the highest paid attendance, and highest gross in history.[1] It was one of the last of the original wave of rock festivals, as well as one of the most well-executed and financially successful, and presaged the era of media consolidation and the corporatization of the rock music industry.