Cambridge Analytica

Cambridge Analytica Ltd.
Company typeSubsidiary
Founded2013; 11 years ago (2013)
Founder
DefunctMay 1, 2018; 6 years ago (May 1, 2018)
SuccessorEmerdata
HeadquartersLondon, England
Key people
Alexander Nix (CEO)[1]
Julian Wheatland (CEO)[2]
Robert Mercer (investor)[3]
Rebekah Mercer (investor)
Steve Bannon (vice president, former)[4]
ParentSCL Group[5]

Cambridge Analytica Ltd. (CA), previously known as SCL USA, was a British political consulting firm that came to prominence through the Facebook–Cambridge Analytica data scandal.[6] It was started in 2013,[7] as a subsidiary of the private intelligence company and self-described "global election management agency" SCL Group by long-time SCL executives Nigel Oakes, Alexander Nix and Alexander Oakes, with Nix as CEO.[7] The well-connected founders had contact with[clarification needed], among others, the British Conservative Party, royal family, and military.[8] The firm maintained offices in London, New York City, and Washington, D.C.[9] The company closed operations in 2018 in the course of the Facebook–Cambridge Analytica data scandal, although firms related to both Cambridge Analytica[10] and its parent firm SCL still exist.[11]

  1. ^ Cheshire, Tom (21 October 2016). "Behind the scenes at Donald Trump's UK digital war room". Sky News. Archived from the original on 27 November 2018. Retrieved 1 June 2018.
  2. ^ Cite error: The named reference wheatland was invoked but never defined (see the help page).
  3. ^ Cadwalladr, Carole (18 March 2018). "'I made Steve Bannon's psychological warfare tool': meet the data war whistleblower". The Guardian. Archived from the original on 17 March 2018. Retrieved 18 March 2018.
  4. ^ Illing, Sean (16 October 2017). "Cambridge Analytica, the shady data firm that might be a key Trump-Russia link, explained". Vox. Archived from the original on 19 March 2018. Retrieved 24 March 2018.
  5. ^ "Cambridge Analytica LLC: Private Company Information". Bloomberg. Archived from the original on 21 March 2018. Retrieved 20 March 2018.
  6. ^ "Cerca nel sito www.ilsole24ore.com". www.ricerca24.ilsole24ore.com. Archived from the original on 4 April 2024. Retrieved 4 April 2024.
  7. ^ a b Tirino, Nazzareno (2019). Cambridge Analytica. Il potere segreto, la gestione del consenso e la fine della propaganda [Cambridge Analytica. The secret power to manage consensus to the end of propaganda.] (in Italian). Lecce - Italy: Libellula Edizioni. p. 109. ISBN 9788867355129. Archived from the original on 10 December 2020. Retrieved 21 November 2020.
  8. ^ Cite error: The named reference thetime-back was invoked but never defined (see the help page).
  9. ^ Cite error: The named reference ca was invoked but never defined (see the help page).
  10. ^ "Cambridge Analytica staff set up new firm". BBC News. 12 July 2018. Archived from the original on 19 May 2019. Retrieved 24 December 2018.
  11. ^ Briant, Emma (12 October 2020). "OPINION: Governments Have Failed to Learn from the Cambridge Analytica Scandal". OCCRP. Archived from the original on 29 August 2021. Retrieved 24 August 2021.