Celebrity Farm was a 2003 Raidió Teilifís Éireann (RTÉ) reality television show, based on the international TV format The Farm, produced by Strix. Held along similar lines as I'm a Celebrity... Get Me Out of Here!, Celebrity Farm required eight of Ireland's C-List celebrities to spend seven days on a farm with one being voted off every evening (or "turfed out" as RTÉ called it). It was hosted by Ear to the Ground presenter Mairead McGuinness and the prize money was €50,000 to the charity of their choice.