ClearRx is a trademark for a design for prescription drug packaging, designed by design student Deborah Adler as a thesis project and adopted by Target Corporation (with refinements by industrial designer Klaus Rosburg) for use in their in-store pharmacies in 2005.[1] The design is an attempt to clarify certain challenging aspects common to most prescription bottles used in the US.[2]
- ^ Quito, Anne (September 30, 2016). "People are digging through their trash and reusing Target's well-designed prescription pill bottles". Quartz. Archived from the original on October 17, 2016. Retrieved March 23, 2017.
- ^ Jones, Kate (March 15, 2011). "ClearRx wins Design of the Decade". Curve. Archived from the original on March 21, 2014. Retrieved March 23, 2017.