Clif Bar

Clif Bar & Company
Company typeSubsidiary
Founded1992; 32 years ago (1992)
HeadquartersEmeryville, California, United States
Key people
Gary Erickson, Kit Crawford (co-owners and co-CEOs)
ProductsEnergy bars and snacks
ParentMondelez International
Websiteclifbar.com

Clif Bar & Company is an American company that produces energy foods and drinks. The company's flagship product, CLIF BAR, was created by Gary Erickson and Lisa Thomas. The company is based in Emeryville, California and was privately held until 2022 when it was acquired by Mondelez International for $2.9 billion.[1][2] In April 2013, Kevin Cleary was named CEO of the company, Rich Boragno was named CFO, and co-owners Erickson and Kit Crawford became co-chief visionary officers.[3] In 2018, Cleary departed the company and Erickson and Crawford became co-CEOs, positions they held previously.

  1. ^ "CLIF BAR & COMPANY" (PDF). fact sheet. Clif Bar & Company. Archived from the original (PDF) on 13 May 2012. Retrieved 25 June 2012.
  2. ^ "Mondelez to buy energy bar maker Clif Bar for about $3 billion". CNN. Reuters. 21 June 2022. Archived from the original on 2022-06-21. Retrieved 2022-06-22.
  3. ^ Frojo, Renee (April 24, 2013). "Clif Bar's Gary Erickson leaves CEO role". Mercury News. Archived from the original on 3 May 2013. Retrieved 2 May 2013.