As well as the national campaign, which is supported by major retailers including Marks and Spencer, Tesco, John Lewis Partnership, Wickes and Boots,[2] there are also local campaigns in various cities including Cambridge (where the campaign was founded), Birmingham, London and York.[3] In addition to encouraging the participation of retailers, consumers are also encouraged to participate by closing shop doors and boycotting shops that refuse to close their doors.[4]
The Campaign is supported by the shopworkers UnionUSDAW both because of the energy reduction and the increase in staff comfort.[5] The Carbon Trust and the British Retail Consortium are members of the steering group.[6]