Collett Dickenson Pearce

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Collett Dickenson Pearce & Partners

Surreal Benson & Hedges poster at Victoria Station, London, c.1978
Industry	Advertising
Founded	1960
Founders	John Pearce, Ronnie Dickenson
Defunct	2000

Collett Dickenson Pearce & Partners (CDP) was a British advertising agency which operated from 1960 till 2000. It was founded by John Pearce and Ronnie Dickenson who bought an existing agency owned by John Collett. The agency played a pivotal role in London's cultural shift of the 1960s and was a nursery for a number British creative entrepreneurs who would later enjoy famed careers.