 | This article is missing information about criticism and controversy. (May 2024) |
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| Formerly | Colonial Penn Life Insurance Company (1968–1998) Conseco Direct Life (1998–2001) |
|---|---|
| Company type | Subsidiary |
| Industry | Finance and Insurance |
| Founded | 1968 |
| Headquarters | Philadelphia, Pennsylvania, U.S. |
Key people | Leonard Davis (founder) |
| Products | Insurance |
| Parent | CNO Financial Group (1997–present) |
| Website | www |
The Colonial Penn Life Insurance Company (often known as simply Colonial Penn) is an American life insurance company based in Philadelphia, Pennsylvania, founded by philanthropist and AARP co-founder Leonard Davis, owned by CNO Financial Group. Colonial Penn, which began as an insurance provider through AARP focused on people over 65,[1] now has a marketing campaign that is aimed at people between the age of 50 and 85, specializing in “guaranteed acceptance whole life insurance“ and to help their families cover funeral costs after the individual dies. The company's name comes from the state it was founded (Pennsylvania), which was part of colonial America, hence the name “Colonial Penn”.
- ^ Oliver, Myrna (January 23, 2001). "Leonard Davis; Helped Start AARP and Gerontology Programs at USC". Los Angeles Times. Retrieved August 17, 2020.