Company type | Private |
---|---|
Industry | Food (Bakery) |
Founded | 1849 (as Ward Baking Company) |
Defunct | 1995 |
Successor | Interstate Bakeries Corporation, Hostess Brands |
Headquarters | New York City, New York, U.S. |
Key people | Robert Boyd Ward |
Products | Brands including: Wonder Bread, Twinkies |
The Continental Baking Company was one of the first bakeries to introduce fortified bread. It was the maker of the Twinkie and Wonder Bread. Through a series of acquisitions and mergers it became part of the former Hostess Brands company.[1][2]