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![]() Pumpkin pie topped with a dollop of Cool Whip | |
Product type | Whipped topping |
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Owner | Kraft Heinz |
Country | United States |
Introduced | 1966 |
Markets | Worldwide |
Previous owners | General Foods Kraft General Foods Kraft Foods |
Website | kraftheinz.com/cool-whip |
Cool Whip is an American brand of whipped topping manufactured by Kraft Heinz. It is used in North America as a topping for desserts, and in some no-bake pie recipes as a convenience food or ingredient that does not require physical whipping and can maintain its texture without melting over time.
Cool Whip is sold frozen and must be defrosted in the refrigerator before being used.[citation needed] It has a longer shelf life than cream while frozen. On the other hand, it does not have the same flavor and texture as whipped cream, and costs nearly 50% more per ounce.[1][2][3][4] It was originally marketed as being "non-dairy" despite containing the milk protein casein; it now also includes skimmed milk.