Customer feedback management services

Customer feedback management (CFM) online services are web applications that allow businesses to manage user suggestions and complaints in a structured fashion. A 2011 study conducted by Aberdeen Group showed that companies using customer feedback management services and social media monitoring have a 15% better customer retention rate.^[1]

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Omer, Minkara (2012-01-01). "Customer Experience Management: Using the Power of Analytics to Optimize Customer Delight". Aberdeen Group. Archived from the original on 2012-02-14. Retrieved 2012-02-12.
- Jim Tierney (January 24, 2012). "4 Ways to Boost Your Customer Experience Management Program".

[1] Omer, Minkara (2012-01-01). "Customer Experience Management: Using the Power of Analytics to Optimize Customer Delight". Aberdeen Group. Archived from the original on 2012-02-14. Retrieved 2012-02-12.
Jim Tierney (January 24, 2012). "4 Ways to Boost Your Customer Experience Management Program".

[2] Jim Tierney (January 24, 2012). "4 Ways to Boost Your Customer Experience Management Program".

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