DJI

SZ DJI Technology Co., Ltd.
DJI
Native name
大疆创新科技有限公司
Company typePrivate; partially state-owned
Industry
FoundedJanuary 18, 2006; 18 years ago (2006-01-18)
FounderFrank Wang (Wang Tao)
Headquarters,
China
Area served
Worldwide
Products
RevenueIncrease CN¥24 billion (US$3.83 billion)[1] (2021)
Number of employees
14,000[2] (2018)
Divisions
  • China
  • Japan
  • North America
  • Europe
  • Latin America
SubsidiariesHasselblad
Websitewww.dji.com Edit this at Wikidata

SZ DJI Technology Co., Ltd.[3] or Shenzhen DJI Sciences and Technologies Ltd. (Chinese: 深圳大疆创新科技有限公司; pinyin: Shēnzhèn Dà Jiāng Chuàngxīn Kējì Yǒuxiàn Gōngsī)[4] or DJI (大疆创新; Dà Jiāng Chuàngxīn; 'Great Frontier Innovations') is a Chinese technology company headquartered in Shenzhen, Guangdong, backed by several state-owned entities. DJI manufactures commercial unmanned aerial vehicles (drones) for aerial photography and videography. It also designs and manufactures camera systems, gimbal stabilizers, propulsion systems, enterprise software, aerial agriculture equipment, and flight control systems.

DJI accounted for over 90% of the world's consumer drone market as of June 2024.[5] Its camera drone technology is widely used in the music, television, and film industries. The company's products have also been used by military and police forces,[6] as well as terrorist groups, with the company taking steps to limit access to the latter.[7]

DJI products have drawn concerns over privacy and security. They have been used by combatants from all sides during the Russian invasion of Ukraine.[8][9] The company has been sanctioned by the United States government but its drones can still be purchased and operated in the country.[10][11]

  1. ^ "大疆造车疑云". Jun 30, 2021. Archived from the original on July 26, 2021. Retrieved Jun 30, 2021.
  2. ^ "关于大疆:DJI大疆招聘". Archived from the original on December 12, 2020. Retrieved Apr 7, 2020.
  3. ^ "Company Overview of SZ DJI Technology Co., Ltd". Bloomberg. Archived from the original on 2024-06-02. Retrieved 2018-12-03.
  4. ^ "10 Things You Probably Didn't Know About DJI". Uplift Drones. June 20, 2018. Archived from the original on June 20, 2018.
  5. ^ "Why China's dominance in commercial drones has become a global security matter". MIT Technology Review. June 26, 2024.
  6. ^ Schmidt, Blake; Vance, Ashlee (25 March 2020). "DJI Won the Drone Wars, and Now It's Paying the Price". Bloomberg News. Archived from the original on 2020-11-19. Retrieved 2020-04-03.
  7. ^ Cite error: The named reference :2 was invoked but never defined (see the help page).
  8. ^ Mozur, Paul; Krolik, Aaron; Bradsher, Keith (2023-03-21). "As War in Ukraine Grinds On, China Helps Refill Russian Drone Supplies". The New York Times. ISSN 0362-4331. Archived from the original on 2023-06-02. Retrieved 2023-03-23.
  9. ^ Myre, Greg (2023-03-21). "A Chinese drone for hobbyists plays a crucial role in the Russia-Ukraine war". NPR. Archived from the original on 2023-10-11. Retrieved 2023-03-28.
  10. ^ "US Military Still Buying Chinese-Made Drones Despite Spying Concerns". Voice of America. Archived from the original on 2021-12-18. Retrieved 2019-09-18.
  11. ^ Alper, Alexandra; Psaledakis, Daphne (2021-12-17). "U.S. curbs Chinese drone maker DJI, other firms it accuses of aiding rights abuses". Reuters. Archived from the original on 2023-10-12. Retrieved 2021-12-17.