Company type | Incorporation |
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Founded | 1998[1] |
Founder | Steve Volk |
Headquarters | Longmont, Colorado, USA |
Key people | Bill Almon, Jr., CEO and President Jeff Roberts, CFO |
Products | DataPlay Engine DataPlay 500MB Optical Media |
Number of employees | ~30 (2006) |
Website | www.DataPlay.com (defunct) |
Optical discs |
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DataPlay is an optical disc system developed by DataPlay Inc. and released to the consumer market in 2002. Using tiny (32mm diameter) disks enclosed in a protective cartridge storing 250MB per side, DataPlay was intended primarily for portable music playback. However, it could also store other types of data using pre-recorded disks and user-recorded disks (and disks that combined pre-recorded information with a writable area).[2] It would also allow for multisession recording.[1] DataPlay Inc. was founded in 1998 by Steve Volk. The company's namesake optical disc won the CES Best of Show award 2001.[3]
DataPlay also included an elaborate digital rights management system designed to allow consumers to "unlock" extra pre-recorded content on the disk at any time, through the internet, following the initial purchase. It was based on the Secure Digital Music Initiative's DRM system.[2] DataPlay's DRM system was one of the reasons behind its attractiveness to the music industry.[4] It also included a proprietary file system, DataPlay File System (DFS) which natively supported DRM. By default, it would allow up to 3 copies to other DataPlay discs, without allowing any copies to CDs.[5]
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