A typical application of the principles of data worth is found in surveillance capitalism. The methodology for processing such mass data is usually summarized in the buzzword 'big data'.
The general concept of monetization of data is described in data monetization.
^Shiller, Robert; Wren-Lewis, Simon; Proaño, Christian; Theobald, Thomas; Schulten, Thorsten; Luebker, Malte; Gros, Daniel; Akkerman, Tjitske; Hannibalsson, Jón Baldvin; Saxer, Marc; Pattakos, Michalis; Meyer, Henning (2015-06-23). "Digital Technologies And The Future Of Data Capitalism". Social Europe. Retrieved 2017-08-17.