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The decline of newspapers in the 21st century is region dependent. Data supports that, in the U.S. and Europe, popularity and sales are wavering. In these regions, industry is facing slumping ad sales, the loss of much classified advertising, and precipitous drops in circulation. The U.S. saw the loss of an average of two newspapers per week between late 2019 and May 2022,[1] leaving an estimated 70 million people in places that are already news deserts and areas that are in high risk of becoming so. Prior to that steep decline, newspapers' weekday circulation had fallen 7% and Sunday circulation 4% in the United States, their greatest declines since 2010. If the trend continues, a third of newspapers will be lost by 2025, according to a 2022 study published by Northwestern University.[2]
To survive, newspapers are considering combining and other options,[3] although the outcome of such partnerships has been criticized.[4] Despite these problems, newspaper companies with significant brand value and which have published their work online have had a significant rise in viewership. The decline of newspapers has various adverse consequences, in particular at the local level. Research has linked closures of newspapers to declines in civic engagement of citizens, increases in government waste, and increases in political polarization. The decline of local news has also been linked to the increased nationalization of local elections.