Delia's

Delia's, Inc.
Company typePrivate
IndustryE-commerce
Founded1993 (31 years ago) (1993) in New York City, New York, United States
Defunct2015, as a retail
HeadquartersNew York City, New York,
United States
Key people
Tracy Gardner
(CEO)
Brian Lattman
(President)
Patricia Johnson
(Chief Merchandising Officer)
ProductsYoung women and girl's apparel & accessories
OwnerSteve Russo

Delia's, Inc. (stylized as dELiA*s) is a lifestyle brand of apparel & accessories, primarily targeting girls and young women.

From its founding in 1993 through the early 2010s, Delia's was an independent retailer and direct marketer, and in its prime was the leading marketer to 10 to 24-year-old females in the United States, with labels for preteen girls (#deliasgirls) 7-13 and girls between the ages of 13 and 19.[1] Delia's was popular among college women, as many of its products were affordable and suitable for college-age students.[2] It currently operates under license as a sub-brand of online retailer Dolls Kill.

  1. ^ Cannon, Susan; Scarano, Christina Sofia (2005). Where to Wear 2006 : Fashion Shopping from A-Z (2006 ed.). New York: Fairchild & Gallagher. ISBN 9780976687795.
  2. ^ Evans, Joel R.; Berman, Barry (2001). Retail Management : A Strategic Approach (8th ed.). Upper Saddle River, NJ: Prentice Hall. pp. 151, 209–210. ISBN 9780130263346. Retrieved 17 January 2015.