 | |
| Industry | |
|---|---|
| Founded | 1972 |
| Founder | Chuck Pelly |
| Headquarters | Santa Monica, California , United States[1] |
Number of locations | 3 |
Key people | Holger Hampf, president |
Number of employees | 140+ (2019) |
| Parent | BMW |
| Website | www.bmwgroupdesignworks.com |
Designworks is a global creative consultancy owned by BMW and based in Santa Monica, California, United States. Designworks has two further studios, in Munich, Germany and Shanghai, China. Established independently in 1972 by Chuck Pelly, it became a wholly owned BMW Group subsidiary in 1995, and was instrumental in the design of the BMW XL Sports Activity Vehicle and the BMW 5 Series. Other development projects at Designworks have included the BMW electric car, BMW 8 Series (E31) seat, BMW 3 Series (E46), BMW Z8, BMW 7 Series interior, and BMW 100- and 1200 Touring motorcycles.[1]
- ^ a b Jacobus, John L. (2013). The Fisher Body Craftsman's Guild: An Illustrated History. McFarland. Page 180. ISBN 9780786493388.